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Thursday, January 14, 2010

The Little Book of Safe Money Cover Art

The Little Book of Safe Money

Author: Jason Zweig
Publisher: Wiley & Sons
ASIN: 0470398523

About This Book

The Little Book of Safe Money: How to Conquer Killer Markets, Con Artists, and Yourself is a guide to keeping your money safe from The Wall Street Journal’s investing and personal finance columnist, Jason Zweig.

“Keeping your money safe,” says Zweig, “has gone from being a luxury to being an absolute necessity.”

This small book covers everything from keeping your cash safe, to selecting stocks and bonds, to choosing the right financial advisor and understanding your own investing behavior and goes one step further in questioning your true appetite for risk.

The Little Book of Safe Money:

  • Outlines strategies for satisfying our ever-changing investment appetites while focusing on a long-term financial plan
  • Discusses both the external and internal forces that can hurt your investment performance—and how you can better deal with them
  • Offers practical guidance, tools, and tips for surviving and thriving in a down market

Jason Zweig is the investing and personal finance columnist for The Wall Street Journal. Previously, he was a senior writer for Money magazine and a guest columnist for Time magazine and CNN.com. Before joining Money in 1995, Zweig was the mutual funds editor at Forbes. A frequent commentator on television and radio, Zweig is also a popular public speaker who has addressed the American Association of Individual Investors, the Aspen Institute, the CFA Institute, the Morningstar Investment Conference, and university audiences at Harvard, Stanford, and Oxford. He serves on the editorial boards of Financial History magazine and the Journal of Behavioral Finance.


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