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Your next Lyft ride may cost a little more

Source: Faiz Siddiqui, Washington Post (Paid Registration)

Lyft said riders in multiple cities are paying higher prices, an unwelcome development for thousands of customers as the company sets its sights on achieving profitability.

Lyft said price adjustments went into effect on “selected routes in selected cities,” based on cost and demand factors. They did not specify how dramatic the price changes would be or in which cities they are taking place. They did hint that airport and premium rides, targeting the business segment, are among the companies’ most lucrative trips.

Read Full Article: Your next Lyft ride may cost a little more


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